Long Night of Museums

STRATEGY

Every year citizens of Warsaw have a chance to visit museums for free and participate in the series of special cultural activities. The event is called “Long Night of Museums”.

The topic of this year’s edition in Warsaw’s State Ethnographic Museum was, simply put, love.

In addition to designing the visual identity for the exhibition of romantic postcards from the collection of Marian Sołobodowski, we’ve animated GIFs used to promote the event itself.